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NFL urges DHS to delete Hall of Famer video used in border‑security promo

UnbarNewsUpdated 28 Sept 2026· 2 min read

The league asked the Department of Homeland Security to pull a clip featuring former star Brian Dawkins after it was used in a readiness advertisement.

NFL urges DHS to delete Hall of Famer video used in border‑security promo

The National Football League has formally requested that the U.S. Department of Homeland Security remove a video that includes Hall of Fame safety Brian Dawkins. Al Jazeera reported that the footage was incorporated into a DHS‑produced segment highlighting preparedness for border protection operations.

According to the agency’s public‑facing channels, the short clip showed Dawkins speaking about teamwork and readiness, then cut to images of border patrol agents. The NFL said the league had not granted permission for the player’s likeness to be used in a government‑sponsored message and therefore asked DHS to take the material down.

In a brief statement, the NFL emphasized its policy of keeping players’ images separate from political or policy debates, noting that the league “takes the use of its members’ likenesses very seriously.” The league’s request, Al Jazeera noted, is aimed at preventing any unintended endorsement of the department’s immigration stance.

The incident arrives against a backdrop of longstanding collaborations between professional sports leagues and federal agencies. Over the past two decades, the NFL has partnered with the Department of Defense, the FBI and local police forces on recruitment drives, health‑awareness campaigns, and community‑outreach programs. High‑profile athletes have often appeared in public‑service announcements, lending their fame to encourage enlistment or promote safety initiatives. However, the use of a retired player’s image in a politically charged context is rarer and has sparked debate about the appropriate boundaries of such partnerships.

Critics argue that featuring a beloved sports figure in a border‑security video could be perceived as an endorsement of contentious immigration policies, potentially alienating fans who hold diverse views. The league’s swift move to request removal reflects a broader trend among sports organizations to distance themselves from partisan issues, especially after recent controversies involving player protests and league‑sponsored political messaging.

As of now, DHS has not confirmed whether it will comply with the NFL’s request. The video remains accessible on the department’s website and social‑media feeds, but the league says it will continue to monitor the situation and pursue further action if necessary.

This report is based on original reporting by Al Jazeera. Read the original source →

#NFL#Homeland Security#Brian Dawkins#border security#sports and politics